Linguistics can inform the creative side of naming... the creativity of writing can explain the technical aspects of linguistics
Naming Consumer Products and Corporations
Laura names consumer products for such companies as Heinz and Starbucks. Her naming projects run the gamut:
- packaged foods
- household consumer products
- educational agencies
- consumer information programs
- corporations and corporate subsidiaries
Naming Drugs and Over the Counter Products
Laura’s research experience with pharmaceuticals lends itself to naming products in this field, from dental health products to sleep aids to new prescription drug brand names.
Technical Writing
Laura wrote a chapter of an ESL textbook for ScottForesman publishers. The chapter was a guide for teachers on the articulation of all English consonants and vowels and it also pinpointed what problems speakers of specific other languages would have in learning English.
Laura spent a few years as an Outside Item Writer for the Educational Testing Service, writing Critical Reasoning and Logical Reasoning questions for the GRE and GMAT exams.
Language Expert
Laura’s language expertise has been called upon in many ways:
- appearances on NPR as an expert on dialects
-
technical linguistics expert for the Chicago Tribune and for legal cases
- expert panelist on accents and identity on WNUR
- pronunciation expert for the recording of an entire dictionary
Editor/Reviewer
Laura reviews for academic journals such as Linguistic Inquiry and Linguistics as well as for publishers like Wolters Kluwer. She was the editor of The Max Planck Report, The University of Massachusetts Occasional Papers in Linguistics, and for a chapter of an ESL textbook aimed at teachers to help them understand what problems to expect from speakers of a variety of language backgrounds.
Web Writing
Laura co-created the first website for The Max Planck Institute for Psycholinguistics.
Contact Laura Walsh Dickey: laura@soundexpertise.com